International Front

In a world where Guitar Hero and Rock Band have become standards of the video game experience, it was only a matter of time before game moguls set their sights on the holy grail of music… The Beatles.
While we might not be itching to repeat “Number Nine” into a microphone for points any time soon, [...]

The makers of Spore have made their creature creator available for several weeks now and at International Front we are enjoying it immensely. Spore creatures are filling up you-tube and EA has set up a website where we can see the just how creative our favorite celebrities really are. At SporeVote.com, you can [...]

International Front is a huge proponent of the revolutionary gameplay and unique user-interaction design opportunities created of the Wii Fit, but we’d be remiss if we didn’t also bring to light the dark side of this dangerous new device. If for only the children, we present the following public service information.

The Wii Fit: Dangerously [...]

With Wii and DS games dominating the chart for sales across the world it’s no small question to ask… What is Nintendo doing right?
We see games like Halo 3, GTA IV and LEGO Indiana Jones jump to the top of sales shortly after release as these highly anticipated titles deserve but are then quickly replaced [...]

It’s only fitting that the father of the video game and the reason we have jobs here at International Front is having the story of his life told. But we wonder about the casting. You have likely heard by now that Nolan Bushnell will be played by movie star turned activist Leonardo DiCaprio.
Not [...]

Viral Marketing is the use of an audience to spread your marketing message. If you can tell two friends, and they tell two friends and so on and so forth until your game will become part of millions of conversations and becomes the next blockbuster hit…
If only it were that easy.
Malcolm Gladwell talks about [...]

In ancient times before the advent of the written word, stories were dragged across regions and carried through time in the leaky bag of the oral storytelling tradition. This father-to-son, elder-to-youth data archiving system was surprisingly efficient at preserving the core message of the story - it propagated cultural standards and life lessons. Subject to [...]