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Interactive marketing solutions for the digital entertainment industry.
Front Lines Blog

Amazing graffiti animation

Italian artist BLU is famous for painting politically and socially charged street murals, but his recent project involving street animation may be his most visually stunning. Called MUTO, the video is a series of digital stills assembled from sequential paintings on the streets/walls of Buenos Aires, Argentina. It’s been floating around a bit, but if [...]

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The dark side of the Fit

International Front is a huge proponent of the revolutionary gameplay and unique user-interaction design opportunities created of the Wii Fit, but we’d be remiss if we didn’t also bring to light the dark side of this dangerous new device. If for only the children, we present the following public service information.

The Wii Fit: Dangerously [...]

“Interactive” storytelling is a conversation

In ancient times before the advent of the written word, stories were dragged across regions and carried through time in the leaky bag of the oral storytelling tradition. This father-to-son, elder-to-youth data archiving system was surprisingly efficient at preserving the core message of the story - it propagated cultural standards and life lessons. Subject to [...]

Quake in a browser? Huh?

id has announced the upcoming beta for Quake Live, an online FPS that will be COMPLETELY AD SUPPORTED and played in a normal browser. It remains to be seen if the heart-thumping action of Quake will translate to this platform… but given id’s track record, I’m giving them the benefit of the doubt. (And, of [...]

Tax Accountant Hero, anyone?

[In honor of April 15th, this seemed like an appropriate title.]
I started playing Rock Band (guitar) on expert recently. This is no major accomplishment, as YouTube is full of clips of 9 year olds beating expert songs at 98%+. It is, however, a pretty mean feat for me. When International Front purchased Rock Band at [...]