International Front
Design and Marketing Services
info@internationalfront.com
909-292-8251
2892 Bellflower Blvd. Suite 326
Long Beach, CA 90815
Our work
Selected past projects
Here’s a sampling of solutions we’ve created for other clients. We’re proud of what we’ve done, but we’re always ready for new challenges.
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Our Work
Contact
Interactive Design
Traffic Engine
Website design and copy writing for Traffic Engine
Lord of the Rings
Lord of the Rings Online portal for IGN Entertainment
Hosted Media
Website design for Hosted Media
SimpleLocal
Website design and copy writing for SimpleLocal
Uplift Exchange
Uplift Exchange website design and copy writing for Uplift Advertising, LLC
Local Search Today
Website design and program integration for localsearchtoday.com
Vinturi Wine Aerator
Website praise section redesign for Vinturi
Shooter Hitlist
Programming, Design, and Integration of Shooter Hitlist beta
Urban Empires
Urban Empires beta sign-up site for FilePlanet
Harry Potter
Harry Potter and the Order of the Phoenix demo landing page for FilePlanet
GRAW2 Tourney
Ghost Recon Advanced Warfighter 2 tournament sign-in for GameSpy Arena
Disney’s Pirates
Pirates of the Caribbean Online promotional minisite for FilePlanet
Search Epiphany
Website design and program integration for Search Epiphany
Call of Juarez
Call of Juarez multiplayer demo sign-up for FilePlanet
Railroads!
Sid Meier’s Railroads! demo sign-in for FilePlanet
Uplift Parking
Uplift Parking website design and copy writing for Uplift Advertising, LLC
Universe at War
Universe at War: Earth Assault beta sign-up for FilePlanet
Battlestations Midway
Battlestations: Midway Demo minisite for FilePlanet
Print/Identity Design
TE ad slicks
Ad slick design and copy writing for Traffic Engine
Murad catalogs
Catalog design and copy writing for Murad skincare
PSB Imports mailer
Mailer design, copy writing and mailing services for PSB Imports
Murad Spa brochure
Brochure/menu design for the Murad Medical Spa
Murad Spa ads
Ad design for the Murad Medical Spa
Promotional mailer
Mailer design and copy writing for IF Business Marketing
EEIN logo
Logo design for the Electronic Entertainment Industry Network
PSB Imports logo
Branding and logo design for PSB Imports
Inforoar logo
Logo design for Inforoar
Uplift Exchange logo
Uplift Exchange logo design for Uplift Advertising
Uplift Search logo
Uplift Search logo design for Uplift Advertising
Uplift Parking logo
Uplift Parking logo design for Uplift Advertising
Icy Ice logo
Icy Ice logo design for Icy Ice / Stacks Vinyl
Natural Advantage
Natural Advantage logo design for Guthy-Renker corporation
Traffic Engine logo
Branding and logo design for Traffic Engine
California White
Logo design for California White
Application UI/UX
EEIN Portal
Programming and design of member website for EEIN
US Air Force skin
Comrade IM system US Air Force theme for GameSpy
UT3 skin
Comrade IM system Unreal Tournament 3 theme for GameSpy
Arena subscription
User interface design of subscription system for GameSpy Arena
Dewmocracy skin
Comrade IM system Mountain Dew (Dewmocracy) theme for GameSpy
Green Label Art skin
Comrade IM system Green Label theme for GameSpy
Warhammer ladder
Warhammer: Mark of Chaos portal design for IGN Entertainment
Dell/Lotro ladder
Lord of the Rings Online portal design for IGN Entertainment
Mithril admin
Program design, user interface, and theme of Mithril project management system
Drop Kick Cupid
Programming, design, and implementation of Drop Kick Cupid system
Partial clients list
(We can’t wait to add you here!
- Traffic Engine
- IGN Entertainment
- GameSpy
- PSB Imports
- Electronic Entertainment Industry Network
- Uplift Advertising
- Vinturi
- Guthy-Renker
- Hosted Media
- FilePlanet
- DJ Icy Ice
- Sleepy Giant
Case studies
Uplift
Uplift, one of the fastest growing companies in the search advertising industry came to us with a unique challenge. Uplift’s communication challenge was to introduce a cohesive brand platform that would encompass their current brands (Uplift Advertising, Uplift Parking, Uplift Exchange, Uplift Search) while being flexible enough to grow as their business expands into new markets. The task was further complicated as their different businesses spanned B2B and B2C audiences.
Our proposed solution creates a strong synergy between their different identities, with each well differentiated within the whole. We worked with Uplift to create a logo set that communicated the connectivity of their product offering and allowed for flexibility to pursue business opportunities as a multifaceted network or as smaller individual products.
Along with the rebranding effort, we created two of Uplift’s websites (UpliftExchange and UpliftParking) which frequently serve as the initial and primary contact with their customer base. We started with a formal study of the market Uplift is competing in. We built a profile of the prospective customer, outlining what their needs are and what information they are searching for. With indepth customer information on hand, we were able to create website copy targeted to their needs.
We then translated the website copy into highly impactful visual elements that communicate the advantages of the Uplift properties. Key points and advantages of Uplift’s services are highlighted and guide customers toward the sign-up process.
The end result is two co-branded websites with straight forward interfaces that dramatically increased Uplift’s online sign up rate. We are the chosen design house for Uplift’s future properties and we look forward to bringing their other properties under the Uplift umbrella when we tackle their remaining site designs.
PSB Imports
PSB Imports is growing from an industry only provider of interior design accents to include consumer product sales. With no logo, no branding, and no online presence, PSB Imports came to International Front to help them with their marketing efforts.
We started by building a branding architecture that identified their existing, primary, and secondary brand communications. We then identified the customer markets which PSB Imports was targeting and created customer profiles for each. Identifying their key motivations and concerns helped to direct our creation of a map of PSB Imports brand offerings and identify qualities associated with each offering.
Finally we viewed each of these brand attributes and identified how PSB Imports’ competition fit in relation to these offerings. With this information we identified four core branding concepts for PSB Imports to choose from.
After identifying the voice and offerings of PSB Imports’ brand, we went to the drawing board and created logo options for them to choose from which fit within the brand.
Following logo selection, we were able to begin hammering out the user interface and design of the PSB Imports website. Working with PSB Imports we solidified the brand message and tone, and we used this to create a handsome and clean website. Our work on the website included design, product photography, and copy writing. The shopping cart was designed to offer shopping solutions for product resellers, interior designers, and consumers.
Mountain Dew
Working in conjunction with the folks over at Gamespy, we designed two different App Skin designs which were released in conjunction with their Dewmocracy flavor contest and Green Label Art promotion.
Dewmocracy
When Mountain Dew launched their Dewmocracy campaign, it wasn’t a big leap to connect the dots between the most caffeinated drink on the market and hardcore gamers. We worked with GameSpy to create a Dewmocracy theme for their Comrade messaging system to extend Mountain Dew’s campaign and reach their target audience where they live. The design captured the futuristic feel of the Dewmocracy promotional ads and included exclusive Dewmocracy avatars.
Green Label Art
The limited edition of Mountain Dew’s Green Label Art series featured striking, original artwork. We worked with Mountain Dew and GameSpy in the creation of the exclusive App skin and featured custom avatars. Featuring the artwork of Haze for the skin design, we retooled the Comrade application in the same way Mountain Dew reskinned their soda to feature these amazing artists.
Related links:
www.greenlabelart.com
www.mountaindew.com
International Front
Design and Marketing Services
info@internationalfront.com
909-292-8251
2892 Bellflower Blvd. Suite 326 Long Beach, CA 90815